Best known for their luxury candles and perfumes, Diptyque is an iconic Parisian brand that was first established in 1961 at its flagship store, 34 Boulevard Saint-Germain. The brand launched a prêts-à-parfumer collection in 2019 consisting of a number of small, scented pieces of jewelry such as bracelets, brooches, and little wearable perfume patches. Lightweight and delicate, they allow the wearer to switch between perfumes on the go with ease. I was asked to create social media animations based on the different products in this collection. I wanted to convey the sophisticated elegance of the brand while showing how each product can be worn.
