A Northern Ireland-based digital marketing agency founded by Coleraine entrepreneur Geoffrey Moffett is offering businesses a free online course to help them capitalise on the influx of visitors expected for The Open Championship this July.
Triovia, a digital marketing and knowledge company based in Coleraine with clients worldwide, has developed the programme to help businesses simplify and scale their marketing efforts through bite-sized training videos covering social media strategy and customer attraction techniques.
The company has also invested in a custom app that allows business owners to learn and implement strategies simultaneously.
The free course is set to go live on May 28, giving businesses ample time to prepare their digital strategies before the prestigious golf tournament.
What sets this initiative apart is not just the educational content - Triovia has built an active community platform that allows participating businesses to interact with each other, share insights, and build potential collaborations.