Ryan Smith previously founded LeafLink, a wholesale marketplace (valued at $800 million) serving the cannabis industry. He sat down with Forbes reporter Zoya Hasan to share why he left the company to launch Mura, a new startup using AI to empower frontline workers, like the technicians who repair your AC.
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0:00 Introduction
1:17 What is Mura? A Practical Example
4:26 The Mura Business Model: Value-Based Pricing
9:55 Standing Out in the Age of AI
14:15 Founder Lessons: Pricing, Regulation, and Team
19:25 Long-Term Vision and the Startup Edge
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