They used to be a novelty, but creators have infiltrated every part of our lives. TikTokers are no longer bound to TikTok — they’re in our HBO shows and prime-time sitcoms and Spotify playlists. So what makes a creator influential today? Rolling Stone presents its annual 'Most Influential Creators' list, highlighting those who use their chosen platforms to push conversations forward. And who best to judge how good of a job we did is a member of that list and friend of the brand Tefi Pessoa.
