Amway China Spring Sprouts program
In China, a new idea is beginning to take root: the concept of foreign private businesses collaborating with public entities to address social challenges.
Who’s helping lead the change?
That would be Amway China, with its Amway Charity Foundation (ACF), the first non-public foundation established by a multinational corporation and supervised by China’s Ministry of Civil Affairs. The Boston College Center for Corporate Citizenship called ACF, which was established in 2011, and its Spring Sprout childhood nutrition project a prime example of how a company can use strategic partnerships to address a social problem.
The Spring Sprout Project delivers healthy meals to malnourished children of impoverished migrant farm workers in rural China. It is a systemic effort that pulls together local governments, which help fund construction of kitchen buildings; authorities at the children’s boarding schools; and corporate resources. Amway China exe
